Continuing from the redesign of this blog, I’ve now updated the henrikfalck.com front page too with a more simple and informative design that uses the colors as well.
Although I’ve received many positive comments on the design of the old front page, it was never meant to be useful. In fact, before that one I had only had some witty comment or something on there, and then just happened to add some links, then the (superfluous) web 2.0-ish loading/fading sequence, then the pong players in the background. As the number of links grew, I think the page lost its je ne sais qui.
As you can see, the header colors, fonts, and sizes are the same as on this blog. The background pattern is similar, but with different colors (Persian blue and azure on the blog; Burgundy and Hollywood cerise on the front page) and the locations (top on the blog; left on the front page). I like how it’s similar yet different.
Anyway, the old front page had a “click-through rate” of just around 20%, meaning 80% of the people who visited it didn’t go any further (which wasn’t my intention at the time I designed it either, but times change). It’ll be interesting to see if that improves with this new one – I’m betting it will.
